Fragrance direct sells branded, discounted perfumes and aftershaves. Our success is due to our ability to offer products at great prices, whilst still concentrating on a high level of service. Involved in direct sales since 1993. Fragrance Direct has always taken the product to the customer rather than the customer having to go from shop to shop to find their fragrances at the best price. We are able to offer highly competitive prices. This is done by keeping overheads low. There is no shop, no middlemen as we supply our products directly to the customer. In October 1999 Fragrance Direct launched its first website, an ideal vehicle to sell goods directly to the public. The company has taken on rapid growth and in May 2000 redesigned its website to incorporate more products and services. As our turnover increases our prices are coming down. Look out for the monthly special offers.